Bobby Duffy is Professor of Public Policy and Director of the Policy Institute. He Chairs the Campaign for Social Science and the CLOSER Advisory Board, is a member of the Executive of the Academy of Social Sciences, a trustee of British Future and a Senior Fellow of the Munk School of Global Affairs & Public Policy, University of Toronto. He was previously Global Director of the Ipsos Social Research Institute, has been seconded to the UK Prime Minister’s Strategy Unit, and was a fellow at the Centre for Analysis of Social Exclusion at LSE.

His first book, The Perils of Perception – Why we’re wrong about nearly everything, was published by Atlantic books in 12 countries, drawing on a set of global studies on how people misperceive key social realities. His latest book, Generations - Does when you’re born shape who you are?, came out in 2021 and challenges myths and stereotypes around generational trends, seeking a greater understanding around generational challenges and intergenerational connection.